Sep 7, 2018

Apple could be working on making iPhones more accessible to Indians

by Aksha Verma
Reading time: 1 min

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A job opening that showed up this week on LinkedIn hints that Apple is seriously looking to expand its footprint in India, a largely untapped market for the iPhone maker, by making its products more accessible. The posting for Business Development Manager – Affordability, a position-based in Gurgaon, is for a person who will work on “affordability solution”. A similar job listing was spotted last year for the same profile on the employment site LinkedIn.

“This is a critical role that will drive the sales potential all our products in India by developing creative Affordability solutions by working with Financial Institutions, Insurance Companies, Associations, Credit Bureaus and Fintechs, Carriers, Distributors, and Authorised Resellers,” the job description on the site spells out. This means there could be serious efforts to make the iPhones more accessible for the Indian public.

The listing says the executive needs to collaborate with all key “internal and external partners” and also support all aspects of “business development to deliver standard methodologies and execution”. This also throws more light on the recent changes being made at Apple India to trigger a local strategy to achieve long-term goals.

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